• Be responsible for identifying, developing and evaluating marketing plans and strategies that are aligned to BR’s overall strategic business objectives and direction locally and regionally.
• Drive increased revenue and profit to achieve the Company’s ambitious growth.
• Develop strategy for marketing, business development and sales that encompasses market sizing and dynamics, and customer segmentation including optimising client relationships in existing markets.
• Build effective and collaborative relationships with customer as well as new and existing clients.
• Work with HODs of all divisions to understand customer needs and execute strategies planned.
• Coordinate and communicate across all LOBs to ensure LOBs have a pipeline of new products / services and on-going client engagement activities.
• Monitor competitors’ current marketing activities and developments, trends, pricing and product offerings in order to maintain, improve and lead market share.
• Be proactive in understanding current market sentiments and pursuing new marketing strategies.
• Understand clients’ segments and strategize positioning in order to retain and attract prospective clients.
• Develop and implement online/ offline leads generation strategies to acquire leads for sales conversion.
• Manage the Alliance aspects (i.e., gatekeeper, multipliers, chambers, trade associations, government bodies and boards, etc) in order to increase visibility and associations.
• Establishes and manages effective programs to compensate, coach, appraise and train sales personnel.
• Formulates all sales policies, practices and procedures.
• Educates sales team by establishing programs/ seminars in the areas of new account sales and growth, sales of emerging services and multi-services sales, profitability, improved presentation strategies, competitive strategies, proper use and level of sales support, management of expenses and business/ financial issues on contracts.
• Promote Boardroom’s Accounting, Payroll and Corporate Secretarial service to potential clients.

• Bachelor’s degree in marketing, MBA or similar qualifications in related field
• Minimum of 10 years corporate services, accounting and audit related industry or business/service solution vendors
• Experience in developing marketing and sales strategies
• Proven ability to lead and motivate the sales team towards above average result
• Problem-solving and analytical skills to interpret sales performance and market trend information
• Strong Business Acumen with Client Focus
• Proficient in Microsoft Office applications, such as Word, Excel, and PowerPoint
• Strong interpersonal, communication and negotiation skills
• Flexible and adaptable with working on multiple projects
• Proactive, resourceful and able to independently multi-task
• Excellent command of written and spoken English.

We regret only shortlisted candidate will be notified.
All applications will be treated in the strictest confidence.